Associate, Marketing (SEO)

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.
 

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.
 

Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.
 

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:
 

• Customer First

• Push Boundaries

• Critical Thinking

• Build for Scale

• Less is More

• Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

SEO at Klook:

This SEO Content Specialist role will work closely with our Western SEO lead to make sure Klook appears on Google and other search engines for the Western markets.

You’ll be researching and implementing the best ways we can update and create content through keyword research, competitor research, writing, editing, publishing, and other on-page SEO tasks. You’ll also support scaling our brand awareness through TikTok, YouTube, and Reddit optimization.

You’ll be data and analytics-driven as you spot more opportunities to scale Klook on search by tracking, analyzing, and reporting the progress of optimized pages. Your KPIs will be centered around traffic growth.

What you'll do:

Content 

• Conduct keyword and competitor research to identify the best keywords to target and how to create the content

• Write and edit the content on activity pages, points-of-interest pages, blogs, and other landing pages on Klook to scale on search

• Improve site mapping through linking different pages within the Klook site

• Collaborate with relevant teams for content edits on pages

Analysis

• Track the progress of each page once it’s been edited

• Analyze common patterns and what worked and what didn’t post-optimization

• Create reports around the progress of page optimizations and other projects

What you'll need:

• Excellent written and verbal English communication

• Strong spelling, grammar, and English language skills

• Proficiency in content writing or SEO content writing

  • Kindly submit a portfolio of previous written work in the application

• Basic proficiency in SEO and marketing

• Reliability: You do what you say, on time, and to a high standard, consistently

• Autonomous: You can work independently and problem-solve

• Detailed: You pay particular attention to detail and love organization!

• Proactive: You’re not afraid to get your hands dirty and go beyond your scope/role to get results

• Ideal but not a must

  • Experience working in an SEO role for at least 1 year

  • Familiarity with SEO tools such as Semrush, Google Analytics, Google Search Console, Lighthouse, etc.

What you'll get:

• An awesome team of international colleagues

• A rare chance to build a global travel brand with a loooong runway of opportunities ahead

• An environment that values and supports your growth

• No boredom! Every day is a new exciting challenge

Kindly submit samples of past written work along with your CV/resume on Workday!

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.