Plant

Director, Marketing

Hong Kong SAR

R-1547

Director, Marketing

  • Hong Kong SAR
  • Full Time

About Klook


Klook is the go-to travel and leisure e-commerce platform for experiences and services anytime, anywhere. Founded in Hong Kong in 2014 out of passion for discovery, our purpose today is to inspire and enable more moments of JOY. Even when the COVID-19 pandemic hit, we held on to our conviction and successfully unlocked the domestic travel business. To date, we are already offering over 490,000 activities in over 1,000 destinations. With cross-border travel resuming, we have made it our mission to reshape the world of travel. Isn’t this exciting?!
 
It certainly is for our international community of over 1,200 employees, based in over 20 locations globally! Joymakers at heart, Klookers are not only curating joyful experiences for others, but also co-creating our world of joy in the Klookiverse. We are on a journey to foster a strong company culture that supports a high-performing and successful business, and we are guided by our core beliefs - Push boundaries, Ask for and give feedback, Take ownership, and Help each other - in everything we do. We are excited about building and realizing endless possibilities in the new era of travel. Care to be a part of this revolution?

What you’ll do ?

  • As one of the key members of the HK BU leadership team to develop powerful go-to-market strategy for multiple local vertical, in-bound & outbound business. 

  • Develop creative and world class marketing campaign by leading a dynamic local marketing team incl., brand & campaign marketing, digital & performance marketing, influencers & content marketing, PR & event marketing, CRM marketing and partnership/affiliate marketing. 

  • Drive local execution excellence for growth initiatives through integrated marketing campaigns, product partnerships & promotions. 

  • Provide direction and tactics through data analytics to improve campaign performance and identify potential business opportunities

  • Negotiate and monitor brand partnership to ensure a compliant and successful long term relationship with affiliates/merchants/brand partners.

  • Work closely with global central team for lead market projects and improve marketing process together with marketing lead all over the world.

What you’ll need?

  • At least 8+ years of working experience in Marketing with 4+ years of experience leading a dynamic marketing team in consumer products/services, online or e-com platform or related discipline

  • Strong leadership and coaching ability to lead and transform a versatile and dynamic marketing team

  • A good track record in consumer marketing with a good mix of ATL, BTL, Digital & performance marketing

  • Strong entrepreneur attitude – highly agile and flexible facing the fast moving consumer behaviour and industry/market change

  • Strong negotiator, relationship and rapport builder both internal and external 

  • Globally minded with vision to develop the brand locally and worldwide by proactively working with colleagues cross-culturally 

  • Big picture oriented while at the same time can pay attention to execution details

  • Excellent written & oral communication, presentation & interpersonal skill

  • Business language proficiency for Cantonese, English & Mandarin 

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

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